Privacy Policy

1.Categories of Data We Collect

Depending on the services you use, the Company may collect the following categories of data:

1. Website Browsing and System Data

• IP address, browser type, device information, operating system, timestamps, browsing history, referring pages, click records, and data generated through cookies or similar technologies.

2. Contact Forms and B2B Inquiry Data

• Name, phone number, email address, company name, job title, message content, and any other business information you voluntarily provide.

3. Brand Partnership / Distributor Application Data

• Name, phone number, email address, company name, job title, brand name, official website, social media account, cooperation territory, business scope, company profile, and other information helpful for evaluating potential cooperation. Some fields may be optional.

4. Membership Data

• Registration details such as name, phone number, email address, address, login credentials, password, verification details, and necessary information obtained through phone verification, email verification, or third-party login.

5. Shopping and Transaction Data

• Recipient details, shipping address, contact number, order contents, payment method, transaction status, invoice information, return or exchange records, customer service records, and other information related to purchases.

6. Marketing and Interaction Data

• Newsletter subscriptions, SMS notifications, LINE notifications, retargeting interactions, campaign participation, promotional preferences, and your feedback regarding the Company's products or services.

2.Purposes of Collection and Use

The Company collects, processes, and uses personal data for the following purposes, including but not limited to:

• Providing website access, membership services, identity verification, shopping functions, payment processing, logistics, invoice issuance, and after-sales support.
• Responding to contact forms, business inquiries, brand partnership applications, and distributor applications, and evaluating potential cooperation opportunities.
• Providing customer service and handling consumer disputes, returns, exchanges, and complaints.
• Sending marketing communications, newsletters, SMS messages, LINE notifications, advertisements, and retargeting campaigns.
• Analyzing website usage and improving website experience, content, service flow, and operational decision-making.
• Preventing fraud, abnormal transactions, system abuse, and other risk management matters.
• Complying with legal obligations, competent authority requests, or statutory record retention requirements.

3.Retention Period, Territory, Recipients, and Means of Use

1. Retention Period

The Company will process and use your personal data during the period necessary to fulfill the purposes of collection, during the contractual relationship, for the retention period required by law, or for a reasonable period before deletion is permitted upon your request.

2. Territory

Your personal data will generally be processed and used in Taiwan. However, to support cloud systems, third-party service providers, or cross-border brand management, relevant data may also be processed or stored outside Taiwan.

3. Recipients

Where necessary, the Company may provide or disclose your data to the following recipients:

• The Company and its employees or authorized personnel.
• Service providers necessary for operating the services, such as website and system maintenance vendors, WordPress plugins or technical vendors, hosting providers, CRM / CDP providers, newsletter or SMS service providers.
• Payment processors, logistics providers, e-invoice providers, customer service providers, cybersecurity vendors, and cloud service providers.
• Advertising, analytics, and retargeting platforms such as Google, Meta, or other digital marketing providers.
• Overseas brand principals or their designated service providers, but only within the scope of sales figures, cooperation performance, channel management, after-sales coordination, legal compliance, or other necessary purposes. The Company will not arbitrarily provide directly identifiable consumer personal data unless required for contractual performance, permitted by law, or based on your consent.
• Judicial, tax, financial regulatory, or other authorities legally entitled to access the data.

4. Means of Use

The Company may collect, process, use, and transmit your data by automated or non-automated means through written, electronic, telephone, SMS, email, internet, social media, LINE notifications, and other reasonable methods.

4.Cookies, Analytics Tools, and Advertising Tracking

To improve website experience, analyze traffic, and measure advertising effectiveness, the Company may use cookies, pixels, Google Analytics, Meta Pixel, or similar technologies. These technologies may be used for the following purposes:

• Maintaining basic website functions and login status.
• Analyzing browsing and shopping behavior to optimize pages and content.
• Providing personalized recommendations, advertising, and retargeting.
• Tracking campaign effectiveness and conversion performance.

You may refuse or delete cookies through your browser settings, but some website functions may not operate properly as a result.

5.Direct Marketing and Notifications

The Company may use your contact details to send newsletters, promotional information, campaign updates, SMS messages, LINE notifications, or other marketing communications.

To balance compliance and user experience, the Company follows the principle that your choice to receive or decline marketing communications will generally not affect your ability to browse, register, or complete purchases. However, if certain promotions, membership events, or exclusive notices depend on those communication tools, the Company may explain this separately on the relevant campaign page.

You may unsubscribe from all or part of marketing communications at any time by clicking an unsubscribe link, adjusting membership settings, contacting customer service, or using other methods provided by the Company. The Company will process such requests within a reasonable period.

6.Data Security

The Company will adopt reasonable technical and administrative measures to protect your personal data against unauthorized access, disclosure, alteration, destruction, or other infringement.

However, internet transmission and electronic storage are not absolutely secure. The Company cannot guarantee that all data transmission or storage is entirely risk-free. If a suspected information security incident occurs, the Company will take necessary action in accordance with applicable law and actual circumstances.

7.Protection of Minors

If you are under eighteen (18) years of age, your parent, guardian, or legal representative must read, understand, and agree to this Policy before you use the Company's websites or provide personal data.

The Company does not knowingly collect personal data from persons under eighteen (18). If the Company becomes aware that such data has been collected without appropriate consent, it will take reasonable steps to delete or stop processing such data.

8.Your Rights as a Data Subject

Under the Personal Data Protection Act of Taiwan, you may exercise the following rights with respect to your personal data:

• Request access or review.
• Request a copy.
• Request supplementation or correction.
• Request cessation of collection, processing, or use.
• Request deletion.

However, to the extent permitted by law, the Company may retain necessary data for contract performance, transaction records, tax filing, dispute handling, or other legal obligations.

If you wish to exercise any of the above rights, please contact the Company using the contact details listed in this Policy. Depending on the nature of the request, the Company may ask for sufficient information to verify your identity and will respond within a reasonable period.

9.Third-Party Websites and Services

The Company's websites may contain links to third-party websites, social platforms, payment pages, logistics tracking pages, or other external services. The privacy practices and data handling of those third parties are their own responsibility, and you are advised to review their relevant terms and policies separately.

10.Revisions to This Policy

The Company may revise this Policy at any time due to legal changes, service adjustments, system updates, or operational needs. The revised version will be posted on the Company's website and become effective upon publication. For material changes, the Company may also notify you through website announcements, email, or other appropriate means.

11.Contact Information

If you have any questions regarding this Policy, personal data protection, or the exercise of your rights, please contact us: